Data-backed analysis on India's startup ecosystem — annual reports, sector deep-dives, benchmarks, and frameworks built for founders who make decisions with evidence.
75+
Publications
6
Annual editions
5,000+
Companies studied
75 reports
Our most comprehensive annual publication. Covers funding trends across all stages, sector-wise growth patterns, tier-2 city emergence, founder demographics, and the structural shifts defining India's entrepreneurial decade.
Benchmarks across ARR growth, net revenue retention, CAC payback, and team efficiency ratios for Indian B2B SaaS companies at seed through Series B. Includes 200+ company dataset with cohort comparisons.
How founders make decisions under uncertainty, which frameworks they rely on, where they get systematically stuck, and what distinguishes the decision quality of founders who navigated difficult transitions successfully.
Deal flow analysis for seed rounds in India during H2 2025. Sector distribution, cheque size evolution, investor activity patterns, and the structural differences between rounds that closed and those that stalled.
CAC, LTV, payback period, and gross margin norms across 12 startup categories in India. Includes distribution curves, not just averages — so founders can understand where they actually stand relative to peers.
A scored framework assessing how founders build systems, delegate, and create accountability as they scale from 10 to 100 people. Identifies the five most common operational failure modes and what distinguishes high-maturity teams.
Margin structures, blended CAC trends, LTV curves, and post-funding realities for direct-to-consumer brands in India. Analyses which D2C models are structurally profitable and which are growth-at-all-costs plays in disguise.
How efficiently Indian startups convert external capital into durable, defensible value over a five-year window. Tracks 300 companies from seed through Series B, measuring capital efficiency ratios across sectors and vintages.
What seed and Series A investors in India are actually evaluating — in their own words. Based on 200+ structured investor interviews. Covers business model requirements, team assessment, and the metrics that create fundable narratives.
Deep dives into five emerging startup cities — Jaipur, Indore, Kochi, Ahmedabad, and Chandigarh. Covers talent availability, infrastructure maturity, investor access, cost structures, and sector-specific opportunity assessment.
How Indian SaaS companies price across segments, channels, and geographies. Identifies pricing pattern clusters, analyses which models correlate with higher NRR, and documents the most common pricing mistakes at each growth stage.
A sector map of India's healthtech landscape — which subsectors are attracting capital, where exits have occurred, what the regulatory environment means for different business models, and which whitespaces remain genuinely open.
A sensitive but necessary analysis. Survey data from 400 founders on stress indicators, performance degradation patterns, the decisions that suffer first, and what structural interventions actually improve outcomes.
Structural analysis of 80 Indian Series A rounds closed in 2024. Covers median metrics at the time of closing, how metrics requirements have shifted since 2021, and the investor narrative patterns that appear across successful rounds.
Following the 2022–23 correction, this report analyses which edtech models survived, which are structurally viable at scale, where the remaining whitespace lies, and what the unit economics of durable edtech businesses look like.
How RBI, SEBI, and IRDAI regulatory changes over 2022–2024 reshaped the Indian fintech landscape. Documents which regulations created moats for incumbents, which opened new whitespace, and what compliance now costs early-stage companies.
India's HR technology landscape mapped by maturity, adoption depth, and whitespace. Identifies the 12 subsectors with the most credible growth trajectories and the unit economics that distinguish scalable models from feature companies.
A taxonomy of how Indian startups structure revenue — pricing models, contract types, expansion motions, and retention levers. Identifies seven distinct revenue architecture patterns and correlates them with growth and margin outcomes.
First-of-its-kind analysis of Indian companies that have scaled to ₹5Cr+ ARR without external capital. Covers their unit economics, growth patterns, challenges at scale, and whether they face structural ceilings that bootstrapping cannot solve.
A current-state analysis of climate technology investment in India. Maps funded companies, investor thesis patterns, regulatory tailwinds, and the segments attracting serious capital versus those with whitespace but no clear monetisation path.
Mapping the angel investing landscape across 12 Indian cities. Analyses cheque size patterns, sector preferences, syndication behaviour, follow-on rates, and the structural differences between angel networks that create value and those that don't.
A data-driven analysis of female-founded startup outcomes in India — funding access gaps, sector distribution, performance benchmarks, and the structural conditions that correlate with better outcomes for women-led ventures.
India's logistics technology sector mapped in full. Covers B2B freight, last-mile delivery, warehousing tech, cold chain, and cross-border commerce — with unit economics benchmarks and investor activity analysis for each subsegment.
Analyses 40 Indian startups that raised Series A between 2018–2021 and subsequently failed or significantly underperformed. Identifies the six most common structural failure modes — with frequency data and preventability assessments.
Consumer spending pattern shifts across income segments, geographies, and categories — and how they have evolved through 2022–2024. Essential reading for any founder building a consumer-facing business in India.
Case Studies
Real decisions. Real outcomes.
From ₹80L to ₹5Cr: Restructuring a Fragile Revenue Base
Fixing the Unit Economics Before the Series A
A Pricing Audit That Added 40% to Revenue
